3d display strategy for MillerKnoll.

Following the merger of the Herman Miller and Knoll brands, we pitched for, and won, the design of exhibition, interior and showroom display elements to communicate the ‘new’ brand.

We used square free-standing light boxes and flooring to create cube rooms, in a modular form adaptable to suit different venues. These present classic Herman Miller images with real Knoll furniture [and vice versa], communicating that the merger is a perfect match… a shared vision, common values and a steadfast commitment to design.